tried and tested Brand building resources
My tools, books, courses and case studies are used by 10,000+ changemakers to build brands that drive real change.
online course
Create and test your brand strategy
Your brand stands or falls by its strategy. Get a firm grip on this notoriously vague and complex topic. Create your brand strategy and test it with your audience, all at your own pace.
book & ebook
Brand the change, the guidebook
The ultimate branding guide for social entrepreneurs, disruptors, not-for-profits and corporate troublemakers. Available in paperback and ebook worldwide.
Tools
The Brand Thinking canvas
The classic tool to map out your brand from the inside out. Includes example canvases from change-making brands to learn from.
the Brand the change online community
Find your tribe of fellow brand builders for change in the Brand The Change community. Get the support, feedback and ideas you need.
Brand case studies
Patagonia, Oatly, Tony’s Chocolonely, and others
We unpack and explain successful change making brands like Oatly, Patagonia, Sugru, MacMillan Cancer Support, and more.
online course
Brand Workshop Facilitation course
Help changemakers build stronger brands. Learn how to run inspiring and effective brand workshops with the Brand Thinking Canvas.